Hot pink, shaped like a handbag and the most fashionable way for women to get their daily dose of tunes. Or is it?
The Memorex miniMove Portable Boombox was designed to reach the 70% of women who, according to the company’s survey, feel ignored by the electronics industry.
My vote’s in: I wouldn’t be seen dead with this thing; it’s pink-washing at its finest (or worst, I guess). Even in its other colors, teal, sliver and black, a boombox-as-purse is far too reminiscent of a computer-as-clutch.
What do you think? Is this appealing to you as a woman? Do we need specially designed electronics?