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The #1 Thing Your Customers Want to Hear

Listen music 4

“We’re there for you.”

Some of the most successful companies say it this way:

  • Nordstrom: We do everything possible (and more) to give you excellent customer service.
  • Apple computers: We provide in-person tech support and free workshops.
  • Les Schwab Tires: We run to your car to show how eager we are to help you. 

How you might say it to your customers:

  • A personal trainer develops individual workouts for each client.
  • An ecommerce site allows shoppers to filter results lots of ways for quick, easy shopping.
  • A graphic design firm speeds up their email response time based on a customer survey. 

How do you tell customers you’re there for them?

2 comments to The #1 Thing Your Customers Want to Hear

  • Lynn,

    Nice-looking blog!

    Good comparisons here. It strikes me how important it is to SHOW great customer service with every transaction/communication you have with a prospect or client, rather than just jumping on the bandwagon of “Best customer service in town.” Saying it doesn’t make it so.

    Thanks for the tips.

    Judy

  • Very well said! I wrote an email to the CEO of Nordstrom yesterday – he replied exactly 10 minutes later. Now THAT’S service!

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